Unique Selling Tactics & Creative Financing Tips
If you really want to sell your home, you need to expand your pool of buyers to include those people who want to buy a home but can’t qualify for a standard mortgage at this time. This pool is actually much, much larger than the pool of buyers who can get a mortgage right now according to real estate expert Wendy Patton.
If you’re ready to get creative about financing to entice buyers, here are three major options:
1. See if your lender will allow a mortgage assumption.
2. Help a buyer build a down payment through a lease-to-own deal.
3. If you’ve got the equity, offer financing yourself.
If stressed-out sellers and hard-to-qualify buyers could just join forces they could both achieve their goals. The answer may lie in “creative financing.”
Here are 10 Unique Selling Tactics:
1. Hold an open house party
2. Take home staging to the extreme
3. Help serious buyers with financing
4. Have a little faith
5. Throw in some extravagant extras
6. Make your home a grand prize
7. Get Web savvy
8. Let your house do the talking
9. Put your house on the auction block
10. Let buyers sleep on it
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